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Selling Collaboration Cross Vendor (MVCAM)

Course Description Schedule Course Outline

Detailed Course Outline

Why Collaboration Matters

  • The Business Relevance of Collaboration
  • The Business benefits customers are looking to achieve

Course introduction (To give a technology framework for the Sales team to refer back to)

  • CUCM Concepts
  • Unified Communications Terminology
  • Unified Communications as part of Collaboration

What is Collaboration?

  • Open introduction to the market with Collaborative Communications and how it is the evolution from Unified Communications
  • Delivery of concepts where the “person is the endpoint”
  • Collaboration is focused around
    • User-to-user collaboration
    • Business Transformation collaboration
    • Inter-vendor collaboration in the real world

Future of Collaboration and Development

  • Flexibility through blended solutions
  • Vendor interoperability essential
  • Delivery of Collaboration beyond the enterprise
  • Hosted solutions for delivery of collaboration between customer and their end client
  • Provisioning of development interfaces for collaborative communications within the “cloud”

Cisco Vision

  • Unified framework
  • Open, integrated as a real story
  • Fixed mobile convergence
  • Workspace to ensure that GSM services to the user
  • User is the key, not the technology (collaborative communications cannot be limited to just an IP address)
  • Delivery of the “any-to-any” solution using Cisco technology:-
    • Reachability
    • Contactability
    • Mobility
    • Rich Presence

Cisco Unified Client Service Framework

  • Application Development Framework
  • Cisco technology for Cisco Intelligent Network
  • Webex Collaboration Cloud
  • CUAE
  • CVP
  • On premise vs. On demand

Microsoft Vision

  • Microsoft OCS and LYNC features and service
  • Microsoft desktop client architecture
  • Introduction to MoC and LYNC Communicator
  • Microsoft Collaboration services
  • Live Meeting 2010
  • SharePoint
  • SharePoint TR
  • BPOS

AVAYA Vision

  • AVAYA Product Portfolio and Clients
  • Understanding AVAYA Communications Manager
  • Understanding AVAYA SME
  • AVAYA Aura™
  • AVAYA MSP (Micro Service Provider) Model

Understanding Collaboration in the Cloud

  • Cisco Borderless Network
  • WEB
  • Unified Communications
  • Collaboration


  • Any-to-any over an end-to-end solution
  • User interfaces and user adoption
  • Cisco scalability

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